CSUS
CRYSTAL SPRINGS UPLANDS SCHOOL ADMISSIONS KIT
WE REFRESHED THE LOOK AND FEEL OF THIS BAY AREA INDEPENDENT HIGH SCHOOL TO REFLECT THE RICH EDUCATION AND COMMUNITY STUDENTS RECEIVE. BRIGHTER COLORS, PHOTOS OF STUDENTS AT WORK AND PLAY, AND ILLUSTRATION WERE DESIGNED TO MAKE THIS ADMISSIONS KIT ATTRACT NEW STUDENTS AND PARENTS WHO ARE LOOKING FOR A SCHOOL WITH A REAL BREADTH OF CURRICULA AND TOP-QUALITY FACULTY. MOREOVER, OUR JOB WAS TO TURN THE CONFUSING PILE OF APPLICATION FORMS, DEADLINES AND INFORMATION INTO A LOGICAL, THOUGHTFUL SYSTEM. THE KIT INCLUDES THREE SMALL BOOKLETS FOR THE SCHOOL OVERVIEW, THE UPPER AND MIDDLE SCHOOLS, AND AN APPLICATION PACKET WITH A DEADLINE CALENDAR.
(Designed at Satellite Design, 2009)
CRYSTAL SPRINGS UPLANDS SCHOOL STRATEGIC PLAN
IN ADDITION TO THE ADMISSIONS KIT, I DESIGNED A STRATEGIC PLAN BROCHURE WITH THE NEW BRANDING.
(Designed at Satellite Design, 2009)
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CSUS Admissions Kit (full view)All within a slender, mailable, self-locking folder, this Kit contains everything potential students need to learn about the School and apply. |
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CSUS Admissions KitAll within a slender, mailable, self-locking folder, this Kit contains everything potential students need to learn about the School and apply. |
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CSUS Admissions Kit (booklets)Three booklets explain the individual levels of the School. |
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Middle School bookletI designed vector illustrations using School photography that puts a more approachable face on CSUS. |
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InformationThere is a lot to be said about this independent school with tons of credentials and programs. The layout of the information makes it easier to absorb. |
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Strategic PlanA booklet to attract funders of the School's development. This design carries over the brand elements from the Admissions Kit. |
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Strategic PlanA booklet to attract funders of the School's development. This design carries over the brand elements from the Admissions Kit. |
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Annual Fund Brochure 2009Before-and-After effect: Before we overhauled the branding of CSUS, we created materials under their more conservative brand look. |
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Annual Fund BrochureThis is a self-mailing brochure with a CD and enclosed contribution envelope. |